According to a survey by market research firm TrendForce, iPhone’s market share slipped from second to fourth place globally in the second quarter of 2021. When compared to Q1 2021, the considerable drop in market share is due to a decrease in iPhone production. It also arrives just in time for the iPhone 13 launch, which is expected later this month. The iPhone dropped to fourth place, allowing Samsung, Oppo, and Xiaomi to grab the top three spots in the global market, according to the company.
The iPhone’s market share fell to 13.7 percent in the second quarter, according to TrendForce data. Quarterly total iPhone production declined by 22.2 percent to 42 million handsets, according to the company. The drop in production was attributed to the changeover time between last year’s and this year’s iPhone series in the second quarter.
Because of the recent surge in COVID-19 cases in Malaysia, as well as continued chipset and component shortages, Apple is expected to continue to have a negative impact on its device production in the second half of 2021.
Nonetheless, the iPhone lineup is expected to improve and move up to second place in the third quarter. Last month, TrendForce projected that Apple would keep the iPhone 13 series’ pricing consistent with the iPhone 12 models in order to attract certain buyers.
According to TrendForce’s newest data, overall worldwide smartphone production declined by 11% quarter-on-quarter to 307 million devices in the second quarter. A year-over-year comparison, on the other hand, indicates a 10% gain for the quarter.
The company also stated that global output for the first half of the year totaled 652 million units, an increase of 18% over the same period last year.
In the second quarter, Samsung remained the top player in terms of quarterly and annual output. It produced 58.5 million units, despite a 23.5 percent drop in market share quarter-over-quarter, according to TrendForce.
Oppo came in second place in the quarter after Samsung. The Chinese company’s production, which includes data from its sub-brands Realme and Oppo, fell by 6.6 percent quarter over quarter to 49.5 million devices.
Xiaomi placed in third place with 49.5 million smartphone units produced in the second quarter. Redmi, Poco, and Black Shark devices are among the gadgets in production, as are Mi models, which have declined by 2% quarter-over-quarter.
Vivo took fifth place in the second quarter, despite seeing an 8.1 percent reduction in output from the previous quarter to 34 million units, which includes iQoo devices.
According to TrendForce, India’s recent COVID-19 spike had an impact on Oppo, Xiaomi, and Vivo’s manufacturing and sales in the second quarter.
While LG left the market in April, it produced 9.4 million devices this year and had a one percent market share, according to TrendForce. The exit of LG’s mobile phone business may enable Samsung, Lenovo, and other brands increase their position in North America, while Lenovo and Xiaomi are projected to be the two main benefactors in Latin America, according to the company.
TrendForce also revised its previous yearly estimate of 1.36 billion units with an 8.5 percent year-over-year growth rate to 1.345 billion units with a 7.3 percent year-over-year growth rate in 2021.
“Going forward, one of the two main focuses of observation will be on whether the pandemic will cause a further decline in smartphone sales. For instance, while Europe and the US are currently experiencing a resurgence of infections, Southeast Asian countries have also been unable to subdue the most recent outbreaks. In addition, the pandemic continues to pose a risk to the smartphone supply chain,” the firm said.
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