WhatsApp Introduces Payments Backgrounds to Let You Personalise Money Transfers With Friends, Family

In India, WhatsApp launched Payments Backgrounds on Tuesday to improve the experience of money transfers on the app. The new function aims to provide WhatsApp users with a personalised payment experience. When you use WhatsApp Payments to transfer money to friends or family, it allows you to choose a suitable backdrop. The experience is available throughout the country for both Android and iPhone users. The Payments Background function, according to WhatsApp, is designed to provide an element of expression while users are transferring money on the network with their friends and family.

When transferring money to your loved ones, WhatsApp first provided a selection of seven backdrops from which you may select the most appropriate one. There are a few theme-based backdrops as well, including one that you may use to send money to your sister during Rakshabandhan (coming on Sunday, August 22). Backgrounds for transferring payments on birthdays, holidays, and trips have now been introduced to WhatsApp.

What is the best way to select a payment backdrop on WhatsApp?

When making a new payment on WhatsApp, press the backdrops button on the ‘Send Payment’ page to choose a payment background. When you press that icon, the app will provide a selection of possible backdrops at the bottom of the screen, from which you may select the one that best suits your payment theme. You may also include a note in the backdrop to explain the reason for your payment or to draw attention to your expression.

The receiver will be able to view the background as well as the amount of the payment you’ve made after it’s finished.

In a prepared statement, Manesh Mahatme, Director of WhatsApp Payments, said, “With Payments Backgrounds, our effort is to bring excitement to everyday payments through WhatsApp and enable our users to express themselves if they wish, through a range of emotive themes denoting celebrations, affection, warmth, or fun.” “We think that receiving and transferring money is much more than a transaction. The stories behind the encounters are sometimes priceless.”

In November of last year, WhatsApp debuted its payments service after months of testing. It began with five financial partners, but the list was eventually limited to four banks: Axis Bank, HDFC Bank, ICICI Bank, and the State Bank of India (SBI) – after the service quietly withdrew Jio Payments Bank off the list.

WhatsApp Payments, which is based on the Unified Payment Interface (UPI), now supports transactions with 227 banks.

Despite the fact that it has been on the market for a few months, WhatsApp Payments has yet to see substantial growth. According to the latest statistics released by the National Payments Corporation of India, its market share among other UPI-based apps has dropped from 0.16 percent to 0.014 percent (NPCI). In the month of July, the service allowed 4.7 lakh transactions totaling Rs 45.33 crores.

WhatsApp, on the other hand, appears to be attempting to entice users by introducing the Payments Backgrounds function. Other improvements appear to be in the works in order to acquire market share over time.

“We’re excited to add additional features and functions to WhatsApp payments, and to keep making it a fun and participatory experience,” Mahatme added.

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